AI-Friendly Workflow Automation Startup n8n Secures $60M in Funding

Berlin-based startup n8n, which recently pivoted its workflow automation platform to be more AI-friendly, has experienced a surge in revenue, with a fivefold increase and a doubling in the last two months alone. As a result, n8n has secured €55 million ($60 million) in funding on a valuation of around €250 million ($270 million). Highland Europe led the Series B round, with HV Capital, Sequoia, Felicis, and Harpoon participating.

n8n, founded in 2019, has gained traction with over 3,000 enterprise customers and 200,000 active users. The company plans to use the new funding to invest in technology and expand into markets like the U.S., where more than half of its user base is located. n8n's success is attributed to its AI integration, particularly generative AI, which streamlines workflow implementation by transforming instructions into natural language. Despite initial slow adoption, around 75% of n8n's customers now utilize its AI tools.

The company's emphasis on ease of use and practicality has resonated with users and investors, distinguishing it in a market saturated with AI solutions and technologies.

Source: Tech Crunch