07/31/2026 /M & A
eBay Completes Acquisition of Depop, a Leading Fashion Marketplace

eBay Inc. has successfully finalized its acquisition of Depop, a prominent consumer-to-consumer fashion marketplace. The acquisition aims to enhance eBay's position in the fashion sector, which generates over $10 billion in annual GMV for the company. Depop boasts a thriving community rooted in creativity and peer-to-peer connection, making it an ideal addition to eBay's C2C commerce platform. eBay intends to preserve Depop's brand and unique customer experience while supporting its growth.
Depop will continue to operate independently, leveraging eBay's global capabilities to improve the overall buyer and seller experience. The acquisition is seen as a strategic move to tap into the next generation of fashion consumers and promote circular fashion. eBay's CEO, Jamie Iannone, emphasized the company's commitment to maintaining Depop's identity and community. Peter Semple, Depop's CEO, expressed enthusiasm about joining eBay and the potential for accelerated growth.
The acquisition is a significant step for eBay's C2C value proposition and is expected to drive innovation in recommerce globally. eBay's technology connects millions of buyers and sellers worldwide, providing economic opportunities and unique selections. Founded in 1995, eBay is a leading global marketplace, facilitating nearly $80 billion of gross merchandise volume in 2025. Depop, established in 2011, is focused on promoting circular fashion through its community-powered platform. The acquisition is backed by forward-looking statements, highlighting the potential benefits and synergies between eBay and Depop. Both companies are committed to driving sustainable fashion choices and reshaping the fashion consumption landscape.
Read more about the acquisition here.
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