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10/29/2025 /M & A

Social Assurance Acquires Civic Engagement Platform MindMixer

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Social Assurance has acquired MindMixer, a pioneering civic engagement platform with strong ties to the Midwest. This acquisition expands Social Assurance's digital communication tools for private and public sector organizations, bringing MindMixer back to its Nebraska roots. Founded in 2010, MindMixer is known for its role in online community engagement and has supported a diverse range of clients including municipal governments, school districts, advocacy organizations, civic institutions, and large employers.

 

The acquisition aligns with Social Assurance's growth strategy, particularly in the public sector, bolstering its Class Intercom division as a leading social media engagement and storytelling platform for schools and school districts. With this move, Social Assurance now serves over 3,500 public and private organizations nationwide. Ben Pankonin, Co-Founder and CEO of Social Assurance, highlighted the enhanced community engagement capabilities that MindMixer brings to their solutions, facilitating easier, more accessible, and impactful engagement. The integration of MindMixer's technology will result in a unified platform for community engagement, communication, and storytelling, with upcoming releases featuring AI-driven solutions to streamline feedback collection, updates sharing, project contextualization, and communicating impact. 

 

Social Assurance offers software solutions for industries subject to regulatory oversight, empowering schools, governments, and financial institutions to strengthen connections, share authentic stories, and enhance transparency. MindMixer's suite of engagement technology facilitates productive, collaborative discussions for community leadership and members, providing an alternative to traditional approaches like offline town hall meetings and message boards.

 

Source: PR NewsWire

 

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