Zero One Creative Raise €500K and admitted as EWOR's First-Ever €500K Traction Fellowship

London, UK – [17 June]  Zero One Creative (01C), the London-based AI creative tech startup building real-time tools for immersive storytelling, has raised €500,000 in funding backed by EWOR, a radically selective fellowship backing the world's top 0.1% founders, built and led by unicorn builders - including the exited founders of SumUp and Adjust. EWOR recently increased their investment sum to €500,000 for traction fellows which has been granted to 01C, for the first time.

The funding will accelerate the development of AMARA, 01C’s AI-native platform that allows creators access all tools in one place to instantly create workflows across formats.

A Founding Team Built for the Next Era of Media

Zero One was founded by Ashkan Dabbagh, James Elkin, and Rupert Aspden, a team combining deep expertise in artificial intelligence, film, visual effects, and immersive media.

Dabbagh studied AI at Oxford and has built a career in technical roles at Warner Bros. and Amazon Studios. He also served as a production manager at DNEG, the visual FX firm behind Interstellar and Dune. Elkin brings a unique background, having spent seven years as a senior aircraft technician in the Royal Air Force before transitioning into Visual Effects, where he has worked on projects for Sky, BBC, and Netflix. Aspden’s career spans production and operations across BBC, Disney, Amazon, and 20th Century Fox.

Why This Matters and Why Now

“Creative flow is the most valuable currency in any production. When you lose it to the fragmentation of the current tools landscape , you lose the magic. AMARA was built to protect that flow so creators can move from idea to execution without breaking rhythm.”
— Ashkan Dabbagh, CEO, Zero One Creative

The creative industries are facing a serious bottleneck. Today’s storytellers, whether in games, animation, or immersive media are slowed by fragmented workflows, constant reformatting, and incompatible platforms. Even the most compelling ideas get trapped in technical silos, draining budgets and momentum.

AMARA is 01C’s response to this problem. The platform allows creators to ideate, build, and deploy across multiple media through one unified intelligent interface. Its AI-powered backend handles optimization, format adaptation, The result is faster execution, scalable storytelling, and radically restored creative momentum with a human centric approach.

Strong Early Traction

Before launching its platform to the public, AMARA was used internally for creating over 10 viral campaigns and featured on projects including for McLaren, eBay, Twix, Starcloud, with over 40 million views. All growth was achieved organically through word of mouth and returning customers.

Zero One Creative has also earned recognition across top-tier startup programs. The company is a finalist in Oxford University’s OX1 Incubator (top 1% of 140 startups), winner of the 2024 Oxbridge AI Challenge (competing with 200+ startups from Oxford and Cambridge University), and is supported by Microsoft for Startups, Google for Startups, and the NVIDIA Inception Program.

With its selection into EWOR’s new Traction Fellowship, 01C team joins an elite circle of high-growth companies gaining capital, mentorship, and global visibility through one of the most respected fellowship for founders, with mentorship from exited unicorn founders, turned full-time partners.With its selection into EWOR’s new Traction Fellowship, 01C team joins an elite circle of high-growth companies gaining capital, mentorship, and global visibility through one of the most respected fellowship for founders, with mentorship from exited unicorn founders, turned full-time partners.

About Zero One Creative 

Zero One Creative is a London-based creative technology company building tools for the  next generation of storytelling. Its flagship product, AMARA, is an all in one creative platform that allows creators to access traditional and generative AI tools, all in one place. The company’s mission is to reshape how stories are built, shared, and scaled in the age of cross-media creation.

About EWOR

EWOR is a founder-first ecosystem built to help high-potential entrepreneurs launch and scale category-defining companies. Backed by the exited unicorn founders of SumUp, Adjust, and other global ventures, EWOR combines funding with elite mentorship, operational guidance, and community access. Its newly launched €500K Traction Fellowship is awarded to startups with strong early momentum and the potential to lead their industries.